• At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities. After understanding the basics, you can go for Advance Digital Marketing Course so that you would be...
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  • Google AdWords is Google’s advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google’s search results. Since advertisers have to pay for these clicks, this is how Google makes money from search. Smart business owners know that Google AdWords is a powerful...
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  • Search Engine Optimization, popularly known as SEO is a process of affecting the visibility of a web page or a website in an organic way. Today everything is searched on the internet and the platform that enables you to search is called as a search engine. There are many search engines...
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  • In the recent years social media has picked an unprecedented trend across the world. What started as a personal social engagement a few years back has over the years evolved as a huge marketing platform. There are more than 50 social media platforms available today, each with a distinct USP. We...
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